Erik Karvonen Design, The Power of Image.

Logo design and company branding is one of our niches in Dallas. Brand conceptualization is an in-depth process that is much more than designing a cool icon, picking a stylish font, and choosing trendy color palette. Logos need to be well thought out and represent the brand effectively, communicate it’s personality, and evoke emotion. Logos are typically used for a long time, and a good logo should be relatively timeless. Solid branding is vital to how a business is perceived and the effectiveness of it’s print and online initiatives.

Logo design and an effective brand.

A company’s logo and brand not only needs to be easily recognizable, but it must separate that business from it’s competition. Whether your logo is on the top of skyscraper or embroidered on a polo shirt, a strong brand will communicate a business’ level of professionalism and integrity which creates the power of influence over how customers and potential customers perceive it. Therefore, insightful brand management is important as it sends out a consistent message and marketing image which communicates a companies superior standards in a powerful way.

The imprint of your brand should be one that is unique, consistent, and successful!

The process.

Each logo design or branding process is as unique as the client. We estimate each logo design uniquely based on the scope of the what the client is envisioning, how much research and time will be involved, and the overall complexity. A simple logo doesn’t always mean an easy logo to design. Sometimes the most simple, effective brands have had considerable time and energy put into them. We do not believe in cookie-cutter pricing or logo design work. We provide results that truly reflect your brand image and personality, while exceeding your business and adhering to your budgetary goals.

Please visit the rest of the site to view the portfolio of work, scope of services, client testimonials, and more.