Erik Karvonen Design Studio Blog
Older posts Newer postsNew Luxury Portfolio Advertising Campaign
August 19, 2011
Having carved a niche in Dallas real estate marketing and branding, we are proud to release the new advertising campaign for Luxury Portfolio, in conjunction with Ebby Halliday Realtors and it’s affiliates Dave Perry-Miller and Associates and Ellen Terry Realtors. Starting with the August issue, check out the back cover of FD | Luxe magazine. Some of the most exclusive Dallas properties on the market are featured for your drooling pleasure.
Oak Lawn Dermatology Branding Launched
August 12, 2011
Oak Lawn Dermatology Branding
In conjunction with Hite Advertising (Dallas, TX), Erik Karvonen Design recently branded and launched a new dermatology and age management practice. The new branding initiative included a new logo, website design, advertising campaign, print collateral, and office signage. Located at 3500 Oak Lawn – Suite 650, in the heart of Dallas, Dr. Proffitt is a Board Certified Dermatologist and is also Certified in Age Management Medicine. His practice specializes in general dermatology, cancer screening and treatment, cosmetic dermatology, and medically-managed hormone replacement therapy.
For more information on Oak Lawn Dermatology and their services, contact them at 214-526-8100, or visit their website at www.oaklawndermatology.com.
Posted in Branding & Corporate Identity, Design, Erik Karvonen Projects, Works in Progress | Leave a commentSmart, simple design. The Magazine House.
July 27, 2011
Great design is simple and functional. Take the Magazine House for example. A simple shelter for your favorite design publications, with a jolt of color. Not finished with your reading? Just lay the open magazine on the roof of the house, and you can easily pick it up again to carry on reading, without loosing your page. Meanwhile your other favorite magazines can be stored inside. Available at Sleek Identity.
Welcome New Clients: Summer 2011
July 15, 2011
Erik Karvonen Design would like to welcome the following new clients:
American Talent Group: American Talent Group is a national speakers bureau and full service lecture and literary agency. American Talent Group represents such talent as Donald Trump, Anderson Cooper, Goldie Hawn, Dr. Oz, Jon Stewart, Suze Orman, and William Shatner. Click here for more information on American Talent Group.
Dwell with Dignity: Dwell with Dignity is a Dallas-based, non-profit organization of Interior Designers and Volunteers dedicated to creating soothing, inspiring homes for families struggling with homelessness and poverty. Dwell with Dignity will be featured on the Nate Berkus Show this coming August. Click here for more information on Dwell with Dignity.
Posted in Design | Leave a commentBig Brands: Summer Packaging Design
June 8, 2011
Big brands are vying for our summer dollars and putting extra emphasis on packaging design to get our attention. Burberry has launched a seasonal fragrance line called Summer, one for him and one for her, utilizing a fresh, summer color palette. Coca-Cola has introduced 5 limited edition can designs for summer, perfect for Coca-Cola collectors. Kleenex has also added a slice of summer to their packaging with watermelon, lime and orange inspired boxes.
Main Street District Architecture Walking Tour
May 31, 2011
For those interested in Downtown Dallas’ unique architectural history, tours are held on the second and fourth Saturdays of each month, beginning at 10:00 a.m. at Main Street Garden. The recently completed garden has a perfect view of some of Dallas’ most important buildings. Your tour guide will lead you on a walking tour of a variety of architectural icons, including the Adolphus Hotel, the Magnolia Building, the Statler Hilton, and the Wilson Building. Along the way, you’ll take a look at examples of Beaux Art, Art Deco, Post-Modernist, Renaissance Revival and Victorian design…and how they were adapted specifically for a rapidly-growing metropolis. For more information on the tours, click here. Illustration by Susan Rudat.
Fontable by Canepa and Paulicelli
May 16, 2011
Attention font geeks! Bring typography into your home with the Fontable designed by Alessandro Canepa and Andrea Paulicelli, Italy. This new table concept is made from single sheets of steel and comes in white black and red. (A-Z, 0-9)
Compose words or get creative with a mix of letters and numbers. Available through Outdoorz Gallery.
Posted in Design | 1 Comment2011 Graphic Bike Print Show – Austin, TX
April 28, 2011
The Poster Cabaret 3rd annual bicycle inspired graphic print project has turned into a bicycle print show in Austin, TX. May is National Bike Month and starting Thursday, May 5th, a collection of bicycle inspired graphic prints will be on display at Gallery Black Lagoon. The 2011 Poster Cabaret Bicycle Print Collection includes contributions from over 50 artists including: Blanca Gomez, Jay Ryan, Diana Sudyka, Tad Carpenter (Vahalla Studios), Jason Munn,Ty Wilkins Brent Couchman, Leandro Castelao, Methane Studios, Delicious Design League, Dirk Fowler and Invisible Creature.
Twenty of the prints are also part of a giveaway. For more information click here.
Posted in Design | Leave a commentiPad as an Effective Presentation Tool
April 26, 2011
One thing I remember clearly from design school: Presentation is everything. I’ve recently been using my Apple iPad as a presentation tool when meeting with new and prospective clients. It’s a much smoother process than pulling out my laptop, people are always impressed by technology, and it’s easy to customize presentations for certain industries. iPads make it easy as they turn on instantly, no booting up, and can be used alone one-one-one or hook up simply to a projector. This has become so effective that I’ve been designing custom iPad presentations for my clients and their businesses.
Logos without the Logo: Typeface Branding
April 7, 2011
Many major brands, like the ones displayed above, choose not to incorporate an icon or graphic in their logo. It’s easy for any logo to fall flat or not hit its mark, these types of logos are no exception and can be even more challenging when creating an effective design. Text only logos are mainly dependent on the font treatment or customized typeface. And a strong color palette is especially integral to the branding along with all the other elements that define the brand.